I was halfway through a rant about people who get up early and go shopping in the middle of the night on “Black Friday” until I had one of those pesky moments of clarity. Such moments are painfully inconvenient, especially when they force you to throw 250 already written words over the side. Sadly, I couldn’t in clear conscience continue my rant under the circumstances.

Just as I was about to rhetorically ask who the people were that would get up in the middle of the night just to get things that were available for a few pennies more during normal business hours, I realized that I am one of those people. Sure, I’m not going to crawl out of bed to go somewhere like Target or Macy’s, but let there be a new iPhone or iPad hitting the shelves and I’ll be there in line before Bermuda is getting its first rays of morning sun.

Coming to terms with that little jewel stings a little. Even after years of getting up early on product launch days, I dodn’t feel like one of those people. Maybe it’s because instead of getting trampled to death jamming through the doors at the local Walmart, we’re more likely to be enjoying complimentary Starbucks and granola bars while we wait in a nice orderly queue. Sure, I’m obviously still as crazy the Black Friday crowd, but it’s a much more orderly and serene form of crazy. So there.