Just different…

I’m old enough to have caught the tail end of what could be called “local retail.” When I was a kid even our small town of a few hundred had what in generations past would have been called a dry good store. My home town wasn’t big enough to justify its own hardware store, but the next town of any size in either direction along the George’s Creek valley had one – Pritchard’s in Frostburg anchored the central stretch of Main Street, Ternent’s in Coney sat (where it still does business) at the center of town on Jackson Street. Ames provided a primitive “big box” style of retail while G.C. Murphy represented the last bastion of traditional American department stores. Murphy’s, though, was “in town” and usually involved a special trip. You didn’t end up there to pick something up on a whim.

There was a proper 1980’s mall, of course, decorated in shades of beige with it’s glass dome and sunken fountain centerpiece. It was anchored by JC Penny, The Bon Ton / Eyerly’s, K-mart, and Sears.

I’m taking this stroll down memory lane because of all these stores – many of them one-time giants of American retail, only a handful remain. Ternent’s lives still, I suspect as much due to the loyalty of the surrounding community (and inconvenience of making the 30 minute one-way drive to the next closest hardware store) as anything else. JC Penny creaks along providing the area with “something that isn’t Walmart. Now Sears has filed for bankruptcy protection. Its lone store back home isn’t on the closure list this time, but I don’t think anyone really expects it will last forever or even that it will last long. It’s only a matter of time before Sears too becomes part of consumer history.

Protected here by my walls of books and largely tucked away from people to the extent I can manage, it’s easy to dismiss just how much the world has changed in the last 30 or 40 years. A guy I use to work for was fond of saying that on average “it’s not better or worse, it’s just different.” It’s a nice sound bite and maybe it’s even true. But I can tell you without a moment’s shame that the older I get the less interest I have in “different” overall. Slowly, the words “different” and “worse” feel like they’re becoming synonymous.

I know intellectually that bankruptcy delivers creative destruction to the marketplace, but I’d consider it an awfully big favor if we could somehow avoid sweeping away all vestiges of the world that was.

The virtue of big boxes…

I don’t generally spend a lot of time perusing through Salon, but an article ended up in my news feed today that caught my attention. The rise and fall and rise and fall cycle of the American downtown is something I find endlessly fascinating – particularly why some communities can make their stretch of Main Street thrive while others never manage to clear the tumbleweeds.

Today’s article, like so many, place the blame on our friendly neighborhood “big box” retailers. I don’t doubt that they create a business environment where it’s awfully hard for the average corner store to compete. Volume pricing and favorable tax incentives to bring jobs to a community are hard to overcome. The piece that no one ever seems to discuss in detail is the shopping habits of the average American.

Of course I would never consider myself average, but if I use my own experience by way of example I find that the time I want to allocate to shopping for weekly essentials is pretty damned limited. If I go to the magic big box, I can find ample parking and pick up everything from spark plugs to underwear to fresh fruit and be on my way home in well under an hour. If I’d shop for the things on my average weekend list at small local businesses it would take three times that long because I’d have to make at least six separate stops, look for four or five parking spaces, wait to check out six times, and then go somewhere else when one of those retailers doesn’t have a specific item or brand I want. That’s not a slam against small business. It’s just the reality I’ve experienced.

I don’t hate small businesses by any stretch of the imagination, but if they want my business they need to deliver something I can’t find at the big box – there’s a shop here locally that sells fresh roasted coffee of fifty or more separate types and styles. They get my business because I’m willing to suffer a little inconvenience for a superior coffee experience. As for the anything else on my list, it’s not a matter of looking for the best, but rather simply a matter of time. The virtue of the big box is that even if it doesn’t always save me money, it saves me time and that counts for a lot.

Time is the most limited resources any of us have and the less of it I have to spend shopping – whether for bread and eggs or for a new car – the happier I’ll be with the entire process.