My Tundra is 12 years old. It’s in fine mechanical shape. Aside from a few chips and minor scratches the body looks great. It’s been in one major and one minor incident. Thanks, most likely, to fanatical devotion to preventative maintenance, it still runs like a top even as it closes in on 140,000 miles on the clock. At some point, though, I know I’m going to need to buy a new truck.
Just out of sheer curiosity, I recently used the Toyota website to price out what more or less replicating exactly the truck I currently own would cost if I were in the market right now. It came out to $61,103… before taxes. So, we’ll figure a nice round $65,000 all-in cost for a middle of the range Tundra here in 2022.
I’m sorry. What?
Part of the trouble, I know, is it’s been 12 years since I bought a truck… and back then it was in the middle of “all time high” gas prices and they were almost begging people to take the big V8s off the lot. Add in 12 years of inflation, plague related supply shortage, and the general growth in popularity for the pickup form factor. Intellectually there’s no reason I should be surprised at where the price points are now.
Emotionally, though, I’m stunned. Maybe some of it is just age. I’m old enough now to remember when $60,000 was the price of some of the most luxurious vehicles then widely available on the market. Way back in 1995, my used ’91 Chevy Cavalier cost the princely sum of $5,700. Sixty grand would have put me into a brand-new Cadillac Deville with $20,000 to spare. It would have put me in a C-class Mercedes and still left me with $5,000 or $10,000 in change.
I’m having trouble getting my head wrapped around it. Sure, I mean I could buy something that isn’t a truck or look for something coming off a lease, which leads to many other considerations… or maybe I’ll just keep Big Red on the road until the wheels fall off and the floorboards rust through. I damn near bought a whole house in 2001 for what a new truck would cost me 20 years later and just the thought of it is making my brain hurt.