It’s better than standing in line…

Once upon a time I was among the first in line to upgrade each year when the new iPhone was released. That’s back when each new release was a giant leap forward in the state of the art. Now that the market segment for smart phones is well and truly mature, advances are, at best, iterative. I honestly couldn’t tell you the last surprising or novel capability Apple added. The iPhone as a platform is polished, unsurprising, and in the finest traditions of Apple, “just works” for 99.999% of anything I need a cell phone to do. In fact, I’d go so far as to say that I’m not using anything but the smallest percentage of the device’s native capability. Sitting here the back half of my 40s, I’m grudgingly learning to accept that most “new and improved” technology isn’t targeted directly at me anymore.

In any case, over the years I have fallen off the “as soon as possible replacement” cycle. Now I’m about a month behind in bringing the latest and greatest tech home with me. Some of that is driven by the terms of the iPhone replacement program – essentially a lease agreement by Apple has adopted me as a guaranteed monthly revenue stream in exchange for sending me their newest kit every 12 months. It’s a good deal for them from a business perspective and it continues to scratch my itch for wanting new electronic toys on a regular basis.

I’m sure I’m leaving money on the table. In the old days I was able to sell my old phones not quite at cost, but still recouping a large percentage of what I spent originally. Apple, of course, has made it easy. When I’m due for an upgrade, they send me an email, I click on a few buttons, and two boxes arrive on my porch – one empty, to send in my old phone and the other chock full of new iPhone.

In any case, I’ve signed up for another year of throwing a monthly iPhone subscription fee at Apple and I’m eagerly awaiting the arrival of my fresh new Pro Max 16.

At least he’s entertaining…

Elon Musk has always engendered my curiosity. From Tesla and The Boring Company to his new role as chief of fucking around and finding out with Twitter, the man may be a lot of things, but dull and uninteresting isn’t generally considered one of them.

As much as he captures my interest, I wouldn’t exactly call myself a fan. I tend to think he’s a guy whose demons are at least as big as his better angels. Still, he’s undeniably entertaining to watch if you come at it from a slightly nihilistic perspective.

Elon’s most recent hot take, that somehow Freedom of Speech equals buying ads on Twitter, is one of those times where he just makes my head hurt. He’s obviously smart enough to know that what we commonly call “freedom of speech” precludes the government from sanctioning you, the individual, (or you the company) from things you say. It doesn’t in any way protect you from other people or businesses deciding you’re absolutely crammed full of shit and opting to not work with you.

While Elon is perfectly free to say anything he wants and use Twitter in whatever way he chooses, what he isn’t, and can’t be, is free of the natural consequences of his words and actions. In the free marketplace of radical individualism that he seems to espouse, people (and companies) voting with their feet and their wallets, should be the thing he most welcomes. The fact that the big advertisers have left in droves, is sending a message, but Elon seems determined to misinterpret the signal.