Joe… just joe…

Dear Starbucks,

No one loves your cup of joe more than me, but really I wish you’d just stick with providing coffee and a scone without offering up a side order of social commentary. I’ve come to your establishments across the country secure in the knowledge that I could order a venti vanilla latte extra hot with a shot and have it delivered up consistently from coast to coast.

What I’m generally not looking for with my jolt of hot caffeine is a debate or discussion with the staff on same-sex marriage, or gun control, or race relations. God knows there are enough venues available where those topics can’t be escaped. I hate to think your shops are just another place to avoid now.

Look, I know coffee shops have a long history of being a hotbed of radical thought and gathering points for critical discussion of the issues of the day… but for the love of God that’s what the internet is for now. I’m begging you to just be a place I can go to get a reliable cup of coffee. If I want politics with my caffeine I can always swing by McDonald’s every morning and listen to the old men bitching and complaining.

Regards,

Jeff

Read the inspiration for this post here.

2 thoughts on “Joe… just joe…

  1. Man I find this to be the height of hypocrisy considering that not long ago this same man asked for people not to bring Starbucks into the political arena concerning firearms.

    Few topics in America generate a more polarized and emotional debate than guns. In recent months, Starbucks stores and our partners (employees) who work in our stores have been thrust unwillingly into the middle of this debate.

    Do ya think that Race might be one of those issues Howard? I do.

    Our values have always centered on building community rather than dividing people, and our stores exist to give every customer a safe and comfortable respite from the concerns of daily life.

    Yet here you are encouraging your people to start a conversation — to bring the concerns of daily life into the very ‘safe and comfortable respite’ you mentioned.

    Hypocritical Howard…..very much so.

    Bob S.

    • Agreed. Far better for everyone if we could try to keep politics out of the food service industry – and retail business in general. I’m certainly not going to feel like a valued customer if I have to be prepared for a PoliSci quiz every time I pop in for a cuppa.

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