Editorial Note: I stumbled on a few “Ask Me Anything” questions I got a few months ago and had completely forgotten about. Over the next week or two, I’ll do my best to work them in to the schedule.
Tonight’s AMA question is another posed by someone I’ve Identified as LS. LS asks, “Kindle books… how many titles have you published, how many have sold, how you decided to set prices and whatnot?”
That’s not as straightforward a question as it might seem at first glance. To cover the basics, I’ve got two formal ebooks published under my own name. The first, Nobody Told Me: The Cynic’s Guide for New Employees, is my treatise on what it means to be a youngish employee in the bowels of a giant bureaucracy. It’s still one of my favorite efforts to date. The other primary ebook I have up for sale is Retribution: Chasing Hearts and Minds. That’s my first foray into proper fiction – and one that I hope gets a follow-up sooner rather than later. I’ve actually got that next installment “sort of” outlined, but haven’t forced myself to sit down and do the hard work of putting words on paper.
I’ve also done a bit of short story writing under a pen name that, for the time being, is not a topic for public discussion. Writing under a name other than your own is a remarkably freeing experience and lets you dive into topics and ideas that you wouldn’t otherwise explore. I’ve made a conscious decision to largely keep me and my alter ego completely separate for purposes of discussing what I write about on a regular basis. Although I’m not ready to drop that veil just yet, for purposes of answering this AMA, I’m including the sales totals from these 15 or so other short stories.
I try to be “platform agnostic” when it comes to sales. I’m happy using Amazon, Barnes & Noble, Apple, Smashwords, and a dozen or more other small e-retailers. Without making this post into an enormous spreadsheet of sales figures, between all my titles and across all print and electronic platforms I’ve had 1905 total sales and earned near enough to $1,450 in royalties.
That’s not setting the world on fire in the publishing business, but I’m proud of those numbers because it’s something I carried through every step of the creative process and convinced people to pay real money for. It’s a deeply satisfying experience.
When it comes to price, I keep it simple. For ebook buyers short stories go for $.99 and the longer works for $2.99. Paperback copies come in at $7.99. Those are pretty much the lowest prices allowed by the retailers unless you’re running a giveaway promotion. I realize that I’m competing against a host of people who have jumped into the epublishing world over the last five years. My logic there is that I don’t have a built in audience and can’t expect anyone to pick up something I write over any of the thousands of other “no name” competitors. I never wanted price point to be the factor that sent someone over to the next guy to find a bargain.
I’d love to spend a little time talking about what might be next, but the reality is I’ve got seven different files sitting on my desktop right now in various stages of development. One is ready for final editing. Most are somewhere between notes or rough outlines and fully fleshed out written chapters. Some are “mine” some belong to my alter ego. What I work on largely depends on my mood. It’s not exactly an efficient way to operate. It might not even be an effective way to operate. Fortunately, since I’m doing this more as a way to blow off stress and be creative, the need to be effective or efficient isn’t exactly a driving force.
I love writing and get a real charge out of seeing someone pay money to read something I’ve come up with. At heart, though, I still mostly identify as a half-assed blogger so it’s safe to assume that the lion’s share of the day’s word count is going to keep pouring out on these pages for the world to see at no additional charge.